Viapoint Corporation Press Kit

Corporate Backgrounder
Corporate Fact Sheet
Product Screen Shots

Viapoint Corporate Backgrounder

Market Overview: With the proliferation of online communications including e-mail, RSS and Office documents, the increased availability of cheap desktop storage, and the continually increasing size of Microsoft Office files, organization has become a huge challenge for every Windows user. Originally considered an enterprise problem, the management of gigabytes of unstructured data on the PCs of hundreds of millions of Office users is now a huge productivity problem for individual users.

While desktop search programs are emerging, continual indexing and organization in context hasn't yet been possible. Relationships are not maintained, so that even when a user can find a specific message, file, or hyperlink, they cannot necessarily tell who sent it to them, or when, or in what context.

Viapoint was developed to address this issue - and is the first product to let users find files, e-mails, contacts, RSS feeds, and many other file formats in the same interface. Viapoint creates a state of perpetual organization in the background for Office users - bridging the gap between Office, Explorer, and Outlook for the first time.

Company Profile: Viapoint Corporation is an independent software company that designs desktop search products to help people "work organized". For users of Microsoft Outlook and Microsoft Office, Viapoint Corporation offers the only desktop search software that finds contacts, e-mails and files, web and news content and displays them together in a familiar Windows interface. The company's flagship product, Viapoint, is powered by patent-pending technology that constantly examines the relationships between contacts and files to automatically continuously organize information so users spend less time searching and can work more effectively.

Privately funded, Viapoint Corporation was founded in 2002 by entrepreneurs who were pioneers in the SFA and CRM markets. More information can be found at www.viapoint.com

Key Product: Viapoint - desktop software that gives you control over the deluge of email, office documents, web and news content you work with. You know where to go to review the business and personal conversations of today, yesterday or last year. Viapoint delivers the information you need to keep organized so you stay in control of your work and your life. You don't have to search because Viapoint always puts the information in the right place; you just find that information faster.

Technology: Viapoint was developed in C# on Microsoft's .NET platform. Its patent-pending design incorporates storage management technologies from Microsoft's next-generation WinFS storage platform.

Viapoint's product roadmap includes plans to roll out sensors for additional contact management and personal productivity applications.

Company Facts

Ten employees

Founded in 2002

Headquartered in Burlington, MA

Privately held

Funded by founders

Management Team:
Viapoint was founded and is managed by a team of entrepreneurs and innovators in software development.

Aaron Abend, President

Aaron Abend is a software entrepreneur with over 20 years in the business. After spending time on Wall Street, he decided to focus his career on the software business and joined Metaphor Computer Systems, a Silicon Valley startup that created one of the earliest client/server systems. After Metaphor he worked briefly for Oracle Corporation and founded CallBack Software in 1985. Aaron is the visionary behind the Viapoint product. Aaron earned a BA at Middlebury College and an MBA from Columbia University.

Chris Herrick, Chief Technology Officer

Chris Herrick is an expert in software architecture and development. He became lead developer of the CallBack product in 1999, and led a team of 3 developers in the architecture and development of CallBack's Palm Pilot products. Chris has architected the ViaPoint product from the ground up. Chris earned a BA in Computer Science at Vassar College.

Dan Housman, Vice President Marketing

Dan is a seasoned Internet entrepreneur responsible for founding and building ChannelWave, a company that pioneered PRM (Partner Relationship Management) and ecommerce applications. His founding vision and leadership established a business with over $15M in annual sales providing solutions to enterprise clients including Verizon, RIM/Blackberry, Arrow Electronics, and Hyundai. Dan earned a BS in Chemistry and Biology from MIT.

Shelley Orenstein, Vice President Operations

Shelley Orenstein is a seasoned operations manager. She took over as CEO of CallBack Software in 1999, growing sales revenues by 50% and leading it to 3 of its most profitable years. Shelley is responsible for all e-commerce activity at Viapoint. Shelley earned a BA in Economics at the University of Vermont.

Heath Young, Vice President Product Development

Heath has been involved in all phases of the software development cycle including application design, development, Q/A, implementation, training, documentation and support. He has been involved in numerous client-server development and implementation projects, systems integration projects and web application development. Heath has designed and built adapters that link ViaPoint to databases from Act! and other CRM vendors. Heath earned a BA in Physics at Vassar College.

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Viapoint Corporate Fact Sheet

Profile: Viapoint Corporation is an independent software company designing desktop software that helps people work more efficiently by organizing both the contents of their personal desktop and Internet resources like RSS, web sites and web services.

Strategy: Viapoint Corporation is leading a new category of products called smart organizers with the launch of its patent-pending software, Viapoint. By extending to the next level beyond desktop search, Viapoint uses the familiar look and feel of the Windows Explorer and Outlook interface to help users to prioritize, categorize and ultimately find and work across applications using relevant information based on their current context.

Future plans include the release of additional adapters for integration with popular accounting, customer relationship management and personal productivity applications.

Founded: 2002

Funding: Funded by founding team

Headquarters:Burlington, Mass

Employees: <10

Management:
Aaron Abend, President
Daniel Housman, VP Marketing
Shelley Orenstein, VP of operations
Chris Herrick, Chief Technology Officer
Heath Young, VP of product development

Product: Viapoint

Description: Viapoint gives you control over the deluge of email, office documents, web and news content you work with. You know where to go to review the business and personal conversations of today, yesterday or last year. Viapoint delivers the information you need to keep organized so you stay in control of your work and your life. You don't have to search because Viapoint always puts the information in the right place; you just find that information faster.

Key Benefits:

Automatically and continually finds and organizes contacts, e-mails, web links, news feeds and files.

Organizes information into logical groups like friends, partners, competitors, projects, companies, contacts, and keywords.

Displays the data from different applications together using a familiarWindows Explorer interface but allows any item to appear in multiple virtual folders.

Allows users to annotate and categorize items of importance for follow-up activities and processing.

Target Market: Hundreds of millions of Microsoft Outlook and Microsoft Office users worldwide and users of the Google Desktop Search utility.

Download/Pricing: Free to use version available at http://www.viapoint.com/download.html. Registration provides a 30 day trial of the Outlook adapter which can be licensed for $49.

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